UK-based gaming and lifestyle brand Quadrant has announced a partnership with cryptocurrency exchange platform Gate.io for its Quadrant Halo division
As a result of the partnership, Gate.io’s logo will appear on the team’s jerseys during the HCS Major Kansas City 2022. According to the release, Quadrant will also benefit from Gate.io’s products and support.
The Lando Norris-owned organisation marked its first foray into esports last year by entering the Halo scene. Alongside Gate.io, Quadrant also has ongoing partnerships with brands such as Elgato, Gilette and Veloce.
Jamie MacLaurin, Chief Sporting Officer at Quadrant, said: “We’re excited to welcome Gate.io to the squad. This partnership will help our competitive Halo esports roster to continue breaking new ground and will aid us in our pursuit of success both regionally and on the international stage.
“Gate.io has joined our team in the runup to the HCS Major in Kansas City this weekend, and we will be proud to have their branding on our new look jerseys during the event and for the remainder of our season.”
Other notable organisation’s competing in the second major open LAN of Halo Championship Series’ 2022 season include the likes of G2 Esports, FaZe Clan and NAVI.
Mariela Tanchez, Head of Business Development at Gate.io, added: “We are delighted to be partnering with Quadrant – a true leader in the world of esports and beyond. The huge growth in esports is there for all to see and, like blockchain, it exemplifies the connection between technology and life. Both industries share a similar ethos, and in the future, I am sure we will see the two industries working even closer together in their respective areas.”
Esports Insider says: Quadrant Halo is steadily growing its list of esports partners with aspirations to become a household name in the Halo scene. The partnership with Gate.io is set to provide top crypto and market insights and further support Quadrant Halo’s goal of expanding both regionally and globally.